Ever wonder what an Abraham Lincoln or JFK rookie card would look like? With a combination of AI tools and a bit of Photoshop wizardry, SBJ has created a full set of U.S. presidential baseball cards. And the results were as diverse as the men who’ve held the office.
Tag: Sports Uniforms
Top Shelf
Two deceptively simple hockey logos prove the adage that less can definitely be more. Very few sports logos make it to my “I want to wear it” category. Mainly because if I wasn’t so discriminating, my closet would be crammed full of apparel that would never see the light of day. I’ll also admit that I’m partial…
Crazy Eights.
While Sports Brand Jury wasn’t thrilled with the BIG3 pro basketball league logo, the eight inaugural team identities hit nothing but net.
Triple Crown Kings
Although many photographers captured images of Secretariat during his amazing Triple Crown season, no one preserved the quintessential moment of that run like Neil Leifer.
A DARK AND STORMY KNIGHT – PART TWO. Shedding light on the new Vegas NHL franchise branding odyssey.
As the Vegas Knights look to win hockey’s ultimate prize in their very first season, the effects of some questionable branding decisions have left a few chinks in their armor.
Under A-Cheever?
For a branding designer and die-hard motorsports fan, the opportunity to create a complete Indycar sponsorship program from scratch was the project of a lifetime.
Tragic Hero.
Roberto Clemente is a baseball legend and a humanitarian who lost his life in the service of others. But he also left behind lasting images of a baseball Adonis, who for over a decade, wore what I think just might be the finest major league uniform ever.
Throwback? More like throw up.
From 1974 to 1978, two teams came and went from the National Hockey League, leaving behind dual legacies of losing records and pathetic attempts at pro sports branding.
New Sport Coats
With a nod to their role in revolutionary war history, the Philadelphia 76ers’ Delaware G-league affiliate announces a name change and a compelling new visual brand.
Titanic Twentieth.
The Titans unveil a terrific logo to toast their twentieth season in Tennessee. Sports team anniversary logos can be hit or miss (or at best foul tips). But once in a while, a team hits one out of the park, or in this case scores a touchdown. In 2018 the NFL Tennessee Titans enter their twentieth…